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| AVENUE MONTAIGNE
OPENS JEWELLERY STORE |
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Avenue Montaigne has opened its first large-format store of
10,000 sq ft at the Gold Souk, Gurgaon. The store boasts of
over 12,000 pieces of jewellery from leading Indian and international
brands.
Among some of the more well-known Indian brands available
are Asmi, Nakshatra, Sangini, D'damas, Adora, Kiah and Ishi's.
It also displays jewellery from Instyle, Nirvana, Sparkles,
Cygnus and Swaranjali.
International brands like Celeste of UK, Hammer Plus of Germany,
Sogni D'oro of Italy and Carrera, Pierre Cardin and Esprit
also find space at the store.
The store was launched with a fashion show, which saw models
such as Krishna Somany, Himani Thapa, Barkha Kaul and Ritu
Singh displaying jewellery.
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| FARAH KHAN'S AUTUMN-WINTER
RANGE |
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Celebrity jewellery designer Farah Khan has released her
autumn-winter 2005-2006 jewellery collections. Some of her
clients include Bollywood celebrities such as Hrithik Roshan,
Celina Jaitley and Lara Dutta.
The collection, Tassels, Handbags and Jamevaar, is the second
instalment of her brand's bi-yearly release and promises to
live upto her previous star collections Amore and Forever.
Farah Khan's jewellery is known for their intricate, bold,
romantic and feminine styles.
Lara Dutt, former Miss Universe and Bollywood actor says,
"Farah's eye for detail and the craftsmanship of her
pieces makes her jewellery a joy to behold and treasure."
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| VANSHI TARGETS TEENS |
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Vanshi Diamond Jewellery has launched two diamond collections
Teenage and Designer, consisting of over 60 designs in earrings,
bracelets, necklaces, pendants, brooches and rings.
The Teenage range targetted at the 13-19 age group is available
in the Rs 2,000-10,000 price bracket. "This market has
begun to acknowledge branded diamond jewellery as an affordable
fashion accessory," said Dharmesh Vaghashia, MD of Vanshi
Diamond Jewellery. Designer prices are pegged at Rs 1 lakh.
Vanshi Diamond Jewellery presents a 90 per cent-on- MRP buy
back policy and a 95 per cent exchange offer within 15 days
of purchase. The collections are available at its exclusive
outlet in Ahmedabad. The company plans to make the collections
available in more than 150 leading jewellery showrooms across
the country.
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| NEELAM'S FESTIVE LINES |
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Neelam Jewels has launched three new lines of jewellery for
the festive season called The Coral & Turquoise Line,
The Cocktail Line and Bridals. These jewellery lines are crafted
with rubies, emeralds, coral, turquoise and diamonds, predominantly
in 18k gold.
The Coral & Turquoise Line is "very funky and trendy
and goes with the latest trends in fashion too." It is
also described as very affordable. The Cocktail Line consists
of earrings, rings and pendants using rose-cut and full-cut
diamonds combined with rubies and emeralds. Bridals also uses
the same combination of stones, but the jewellery is designed
to be an "evergreen bridal set."
"In a bid to change, lots of people have started switching
back to yellow gold as most of their jewellery is in white.
I've used a lot of semi-precious stones with yellow gold,
which looks very trendy yet ethnic and yet goes well with
today's trend in clothing," says Neelam describing the
collections.
Movie-star turned designer, Neelam Kothari creates jewellery
for hit TV sitcoms such as Jassi Jaise Koi Nahi and Koffee
with Karan.
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| FRAZER AND HAWS' KRISHNA RANGE |
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With a view to tap into the market for season's objets de
desiré, the famed house of sterling silver home accessories,
Frazer and Haws, has introduced a divine range. Applying its
celebrated style of aesthetic lines and fluid contours, it
has created a collection with Lord Krishna as a theme.
Some of the pieces include Baal Krishna (child Krishna),
a handcrafted reproduction of Lord Krishna in terracotta,
embellished with sterling silver accessories and the Lord
in a Govardhan pose (cowherd) with a flute in dual-toned marble.
The pride of the range is the Raas Leela (Krishna with his
consort Radha). It is handcrafted in terracotta with silver
accessories and balanced on a marble base. It is a striking
amalgamation of the classic and the contemporary.
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| NAKSHATRA & ASMI ENTER MIDDLE EAST |
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Two of India's best-selling diamond jewellery brands, Nakshatra
and Asmi, are venturing into the Middle East. With the launch,
Indian branded jewellery will go global for the first time.
The brands, which belong to De Beers, are being launched
by Damas, the Middle East's largest jewellery retailer and
the Gitanjali Group. The brands will use Dubai as a launch
pad before continuing their foray into other parts of the
Middle East.
Brightest Circle Jewellery Pvt Ltd, a consortium of three
diamond sightholders officially appointed by the Diamond Trading
Company (DTC) to make Nakshatra a global brand, is working
in collaboration with Damas and the Gitanjali Group.
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| TANISHQ UNVEILS DIAMOND SETS |
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When India's bid to the Oscars, Paheli, is exhibited to the
world, it will take with it samples of Tanishq's jewellery.
Tanishq created the jewellery for Paheli, a period movie set
in Rajasthan. The movie displays unique work in kundan and
minakari with rubies, pearls and emeralds.
Not resting on its laurels, Tanishq has introduced a new
line of diamond jewellery crafted in 18k gold. The collection
is inspired by women's need to celebrate the everyday joys
of life by making diamonds more accessible to them.
"The collection will appeal to a woman's sense of romance
and extravagance since it will put beautiful diamond sets
within her easy reach. The rationale behind the collection
was to make it possible for women to own whole diamond sets
and buy it at a time convenient for her and not be bound to
an occasion-led purchase. We have tried to create jewellery
that a woman can own and wear whenever she wants to reward
herself," Harman Dhillon, brand manager, said at the
launch.
The collection is described as versatile with an ethno-contemporary
setting. The line aims at enhancing its diamonds using a unique
combination of colours and pressure setting, which holds smaller
diamonds together in a cluster to give an appearance of a
large diamond.
The launch was accompanied by a slogan contest 'Life's little
celebrations'. Bollywood actor Diya Mirza presented the winner
with a diamond set. The collection is priced between Rs 20,000-150,000
and will be available in select Tanishq stores across key
cities.
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| PADMA SUTRA: ORRA'S SPIRITUAL JEWELLERY |
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Heralding the Indian festival of Ganesh Chaturthi, ORRA launched
a line of spiritual jewellery under the Padma Sutra label.
The new collection employs the lotus as its theme. In the
Indian spiritual tradition, the lotus seat is believed to
aid in attaining enlightenment.
The collection's launch was celebrated with a classical dance
performance in Mumbai, which demonstrated the philosophy behind
Padma Sutra. The new line consists of 14 pendants crafted
in 22k gold with diamonds and coloured gemstones. Each piece
of pendant will come with an explanation of what it represents.
"Padma, or the lotus, represents purity, divinity and
eternity. The lotus symbolises man's quest for a higher consciousness.
Each piece of lotus jewellery has a specific spiritual meaning,"
said Vijay Jain, CEO, ORRA, describing the collection.
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| CHOPARD HAUTE JOAILLERIE |
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Chopard, creators of some of the world's most famous jewellery
and luxury watches, has introduced the Chopard Haute Joaillerie
collection in India. The collection is designed by Caroline
Gruosi-Scheufele, co-president and art director of Chopard.
Her designs focus on pure, sleek lines, that make a virtue
out of lightness.
The collection is characterised by an intense use of precious
stones, including diamonds, rubies and sapphires. Each piece
highlights the uniqueness of a particular stone. Consequently,
the collection is made up of a wide spectrum of blues, pinks,
greens, oranges and violets.
The Chopard Boutique can be found at the New Oberoi.
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| PIAGET'S GARDEN OF THE SENSES |
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Piaget, true to its distinguished position among the watch-making
elite, is redrawing the lines between jewellery and watches
with the introduction of its collection Garden of the Senses.
The collection is described as extravagant, voluptuous and
yet subtle. It is an invitation to a garden "where reality
becomes emotion and emotion becomes reality."
Cased in 18k white and yellow gold, the watch's face is a
maze of diamonds and mother of pearl. It is available in designs
for men and women. The Piaget Boutique can be found at the
New Oberoi.
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