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Forevermark-Bibhu Mohapatra Launch New Extension of the Artemis™ Collection in India

Apr 21, 2017

International Designer Bibhu Mohapatra’s new extension of the Forevermark Artemis™ Collection was launched in India and will be available exclusively at Om Jewellers in Mumbai. The extension follows the success of the designer’s debut jewellery line of the same name with Forevermark.

The 44 piece collection takes forward the interstellar theme, and plays with three key motifs: the sun, moon and stars, as seen in earrings, rings, bracelets, pendants and brooches. A central Forevermark diamond emerges as the definitive, cosmic element in each design and is used with a mix of yellow and white gold to create a classic style statement.

Sachin Jain, President, Forevermark India said, “The extension of the ArtemisTM Collection designed by Bibhu Mohapatra seamlessly blends the sensibilities of the East and the West. These elegant pieces go beyond traditional Indian jewellery and yet retain an heirloom value.”

Bibhu Mohapatra said, "For me, diamonds have remained mystical, empowering and tell stories of their own. It has been an enriching experience to work with Forevermark and channel the DNA of my style with beautiful, rare and responsibly sourced diamonds. The line is inspired by ancient Vedic rites, retains inner balance and outer strength. With Forevermark's commitment to ethical practices, I hope to continue our fruitful relationship.”

Bhavin Jakhia, CEO, OM Jewellerssays, “It gives us immense pleasure to be an extension to the Forevermark family and have this beautiful collection – Artemis™ at our store. We absolutely adore the extension line created by Bibhu Mohapatra and are excited to offer this range to our clientele.”

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