Dec 22, 2014

De Beers Jewellers Unveils New Frost Collection

De Beers Diamond Jewellers has unveiled a new Frost Collection for the holiday season, which has been inspired by the play of light on fascinating ice formations. The company, which is an independently managed and operated company set up by De Beers and LVMH, said that the collection is a celebration of “true beauty and wondrous artistry”.

The jeweller said that the frost pieces appear to capture a moment in time with the possibility of preserving this unique beauty eternally. “Delicate and infinitely detailed the light performance of these miracles of nature echoes that of a precious diamond," it added.

Frost collection is a set of diamond centric designs that combine pear- cut and round brilliant diamonds in an array of settings; including both 3 & 4 prong set diamonds as well as bezel and pavé settings, according to the company. Each of the pieces in the collection has been crafted with use of exacting angles and perfect orientation to draw the light in and refract it with spectacular brilliance. The pieces have fluid movements and are designed for “everyday elegance”.