Leading retailer Ghanasingh, all of 110 years old, launched its new Bridal Collection called “Be True Bride”, through its brand “Be True” ahead of the forthcoming Wedding Season. 

Speaking about the collection, Marketing director, KrishaaGhanasingh said, “My marriage has been the most emotional moment of my life and I believe most brides feel that way…This range of designs beautifully depicts the emotions of the bride who might have a bold outlook towards life but is always a shy princess at the altar.”

The Collection includes stunning Chaandbalis, Rani haars, Kadas, fusion bridal sets etc which are intricately designed in uncut diamonds, Burmese rubies, Southsea pearls, Columbian emeralds, textured gold and gemstones. These new pieces brilliantly capture the significance of Indian culture in vibrant tones giving that perfect feeling of love and celebration.

GautamGhanasingh commenting on the occasion said: “Our new Jewellery Salon was planned with the finest detail with an aim of giving a gratifying customer experience. My wife Krishaa and I do not just showcase our collections to our clients but also connect to their moment of happiness. Women are extremely emotional about every little detail of their wedding ensemble. Our goal is to satisfy the finest tastes and these elegant pieces reflect sophistication to timeless style.”