Aug 05, 2015

PDE to Hold Roadshow in Brazil from August 12 – 15

The Panama Diamond Exchange and World Jewelry Hub will be leading a delegation of about 10 member companies to Brazil from August 12-15, 2015. The visit will include a roadshow in São Paulo, Brazil's business capital, which will be attended by members of the local trade. The visit is timed to coincide with Feninjer 2015, the country's largest jewellery trade fair.

The visit to Brazil is part of the outreach activity being taken up by the two bodies across the region. Brazil is the fifth country to be visited after Peru, Colombia, Ecuador and Santiago, Chile.

The delegation is being led by Ali Pastorini, Director of Marketing of the World Jewelry Hub and will comprise the following 10 members -- Diamante Grupo, DHV America, Dianco, Interjewel, Kiran Jewels (Gemdiam), Niru Group, Ofer Mizrahi, Panamis Diamonds, PSD Diamonds.

The jewellery sector in Brazil comprises approximately 22,000 companies, generating close to 40,000 jobs and generates revenue of $2.6 billion in 2014, which is forecast to rise to $3.5 billion by 2019.

"Brazil is a powerhouse on an international scale, and as such is a key element in our business development program," said Ms. Pastorini, who herself is a native of country. "The potential synergies that exist between its jewelry sector, the Panama Diamond Exchange and the World Jewelry Hub are multi-faceted."